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Harley Indian war is on

Discussion in 'Recreational vehicles' started by Ryder13, Jul 24, 2013.

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  1. Ryder13

    Ryder13 Active Member Founding Member Feburary Winner

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    Dec 26, 2012
    Messages:
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    It seems like Victory/Polaris is really taking aim at its rival Harley Davidson.
    Ironically biker outlaw icon Sonny Barger has been a major advocate for the Victory brand for some
    time now. As many know Indian is now owned by Victory Polaris and they are looking to increase
    their share in the cruiser motorcycle marketplace. Regardless I found this ad amusing. There is a news story on the campaign and the ad too.
    Ryder13
    http://www.adweek.com/adfreak/indian-motorcycle-punks-harley-davidson-fun-sneaky-ad-151267
     
    Ryder13, Jul 24, 2013
    #1
  2. Flexin

    Flexin Admin Staff Member Founding Member Top Event

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    Occupation:
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    Nova Scotia, Canada
    Lol. Wow. They are going right after them. That ad made me laugh. I'm excited to see how this all plays out.

    James
     
    Flexin, Jul 24, 2013
    #2
  3. ashwinr1

    ashwinr1 New Member

    Joined:
    Aug 22, 2013
    Messages:
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    Haha nice read! These marketing wars are always nice and interesting to watch and read!

    Any current updates with regards to this news?
     
    ashwinr1, Aug 25, 2013
    #3
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